In today’s climate conscious world, the beauty industry is undergoing a radical transformation. More consumers are actively seeking eco friendly skincare solutions that care not just for the skin but also for the planet. This shift has inspired a new wave of sustainable skincare brands that emphasize clean formulations, minimal packaging and ethical production. One such standout brand is Yein&Young. A Malaysian born skincare line developed with the planet and people in mind.
Rooted in transparency, simplicity and sustainability, Yein&Young by Craftiviti offers more than just skincare. It offers a lifestyle. In this blog post, we’ll explore how Yein&Young aligns with a sustainable lifestyle, breaking down their product philosophy, ingredients, packaging and practices, all of which make them a leader in eco conscious beauty.
1. What Makes Skincare “EcoFriendly”?
Before diving into Yein&Young’s approach, it’s important to understand what qualifies skincare as ecofriendly. Here are key criteria:- Non toxic, biodegradable ingredients- Recyclable or zero waste packaging
- Cruelty free and vegan formulas
- Ethical sourcing and production
- Minimal carbon footprint
Eco friendly skincare aims to reduce harm at every stage from ingredient sourcing to manufacturing, usage and disposal. It considers the full life cycle of a product and its environmental impact.Yein&Young hits all of these marks and goes beyond.

2. The Origins of Yein&Young: A Brand with Purpose
Yein&Young was created by Yein, a certified cosmetic chemist and founder of Craftiviti, Malaysia’s leading DIY personal care brand. With years of experience in supplying premium raw materials, Yein wanted to create a skincare line that was minimalist, clean and rooted in integrity.After more than two years of R&D, Yein&Young was born, an organic certified, dermatologist tested line of skincare essentials designed to be simple, safe and sustainable.Unlike many greenwashed products on the market, Yein&Young’s mission is deeply personal: create effective skincare that is not only good for skin but safe for oceans, rivers and the planet.3. Ingredient Integrity: Organic, Clean and Transparent
At the heart of Yein&Young is a philosophy of radical transparency. Their products are formulated with only the essential ingredients your skin needs. Nothing more, nothing less.Certified Organic Ingredients
Yein&Young uses 100% certified organic oils and plant based ingredients. These include:- Virgin coconut oil- Extra virgin olive oil
- Virgin argan oil
- Unrefined shea butter
- Vegetable derived glycerin
All ingredients are compliant with ECOCERT, COSMOS, and USDA organic standards. They are free from:- Parabens
-Phthalates
- Sulfates
- Silicones
- Artificial fragrances or dyes
- Preservatives
- Mineral oil
- Microplastics
- GMO ingredients
This strict “no nasties” list makes Yein&Young suitable for babies, sensitive skin types, the elderly and people recovering from eczema, psoriasis or surgery.
4. Sustainable, Biodegradable Packaging
One of the biggest environmental issues in the beauty industry is packaging waste. Yein&Young tackles this head on by using:Glass Bottles
Their core products, lotions, oils and conditioners come in glass packaging, which is not only recyclable but reusable. This avoids harmful plastics that often leach chemicals and take hundreds of years to break down.Biodegradable Paper Materials
Product boxes, inserts and external packaging are made from unlaminated, biodegradable, and recyclable paper, ensuring minimal environmental impact.Yein&Young’s commitment extends even to ink selection, using eco friendly options that reduce water pollution and energy usage.
5. Unscented by Default, Personalized by You
Fragrance is one of the most common skin irritants and environmental toxins in personal care products. Yein&Young takes an innovative, low waste approach:
Fragrance-Free as Standard
All Yein&Young products are unscented by default, avoiding unnecessary allergens or hormone disrupting compounds.Customizable Scent Options
Customers can personalize their skincare by choosing up to three essential oils from Yein&Young’s curated range:- Lavender (soothing)- Sweet Orange (uplifting)
- Lemongrass (antibacterial)
- Peppermint (invigorating)
- Lemon (clarifying)
These oils are provided for free with your order, allowing for a custom experience without compromising the product’s clean formulation.This modular design helps reduce waste by using the same base product with varying oils, you avoid stockpiling multiple similar items.
6. Multi Purpose Products for Minimalist Living
Yein&Young champions minimalism in beauty. Their product line is small, purposeful and multi use.Examples of Multi-Use Products:
- Organic Castile Soap*Use it as body wash, hand soap, facial cleanser, pet shampoo, and even dish soap.
- Organic Lotion
*Safe for babies and adults, works as a daily moisturizer or soothing balm.
- Conditioner & Shampoo
* Plant-based, gentle enough for daily use by the whole family.
By encouraging fewer, multifunctional products, Yein&Young promotes conscious consumption, reducing packaging waste and overproduction.
7. Dermatologist-Tested, Family-Safe
Safety is a non-negotiable at Yein&Young. Every product is:
- Hypoallergenic
- Dermatologist tested
- Cruelty free
- Vegan
Their formulations are suitable for pregnant women, babies, the elderly and anyone with sensitive or reactive skin. This inclusivity supports sustainable family skincare without the need for multiple products.
- Supports local businesses and suppliers
- Maintains tighter quality control and traceability
Yet, the brand holds global certifications (USDA, COSMOS, ECOCERT) to assure consumers worldwide of their quality and environmental standards.
- Dermatologist tested
- Cruelty free
- Vegan
Their formulations are suitable for pregnant women, babies, the elderly and anyone with sensitive or reactive skin. This inclusivity supports sustainable family skincare without the need for multiple products.
8. Locally Made, Globally Certified
Yein&Young is proudly Made in Malaysia. By manufacturing locally, the brand:- Reduces carbon emissions from shipping- Supports local businesses and suppliers
- Maintains tighter quality control and traceability
Yet, the brand holds global certifications (USDA, COSMOS, ECOCERT) to assure consumers worldwide of their quality and environmental standards.

9. Why Yein&Young Is the Future of Skincare
Yein&Young exemplifies what modern eco-conscious skincare should be:
- Transparent
- Purposeful
- Safe
- Sustainable
By focusing on clean ingredients, customizable formulations and earth friendly packaging, Yein&Young addresses environmental and personal wellness concerns simultaneously. It’s not just skincare. It’s a way of life that reflects your values.
- Purposeful
- Safe
- Sustainable
By focusing on clean ingredients, customizable formulations and earth friendly packaging, Yein&Young addresses environmental and personal wellness concerns simultaneously. It’s not just skincare. It’s a way of life that reflects your values.